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Author name: Lottie Dionn

BFC NEWGEN’s 2026 Cohort Shows London Fashion Is Betting on Survival

date May 23, 2026

the British Fashion Council is shifting the conversation from who gets seen to who gets supported enough to stay. the announcement of its BFC NEWGEN recipients for 2026/27 feels rooted in that exact tension.

Source: newwavemagazine.com

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